Keely Sherrard - Red Bull
Josey is an outstanding all around marketeer who is driven, passionate and extremely hard working. She goes above and beyond and continually challenges herself. Josey particular excels in communication strategies, project management, digital marketing and event management.
Hansel Ho - Red Bull
She strives to have a comprehensive understanding of the consumer and their environment in order to deliver the best brand experience. With a strength in social media & KOL marketing, Josey gives any brand a strong edge in today's digital world.
Bryan Toh - Green Rebel Foods
Worked with Josey on core regional markets from ground up - Josey's strong knowledge on commercial requirements have enabled her to forged key marketing strategies and executions into the market.
HI, I'M JOSEY
Sports | Extreme Sports | Motorsports | Gaming | Esports | Sustainability | Food | FMCG | CPG | F&B
360 Integrated Marketing | Product Marketing | Content Marketing | Consumer Experience | Editorial | Copywriting | Social Media | Affiliate Marketing | Public Relations
I've been working in Marketing and Branding since 2015, with humble beginnings in field marketing, merchandising, and hands-on consumer engagement, to leading and delivering marketing strategies across the Asia Pacific region. Currently based in the United States, I've worked across multiple industries and with businesses of various scales, from global brand leaders such as Red Bull to up-and-coming startups such as Resonant Technology Group, and advisory firms such as Prospective Advisors.
Realine Group
Marketing Director
2024 - Present
2024 - Present
J. Hoffmann-Cheah
Consultant
2024 - Present
2024 - Present
Green Rebel Foods
Head of Regional Marketing, Asia-Pacific
2022
2022
Red Bull
Marketing and Media Network Manager
Field Marketing Specialist and Media Network Manager
2021
2019 - 2021
2019 - 2021
The Lo & Behold Group
Marketing and Communications Executive
2019
2019
Red Bull
Brand Specialist (Singapore and Malaysia)
National Sampling Team Manager
2018
2015 - 2018
2015 - 2018
PROFESSIONAL EXPERIENCE
CERTIFICATIONS
IBM
Generative AI
2024
INSEAD
Web3 & Blockchain
2024
Digital Marketing Institute
DMA Certified Digital Marketing Professional (CDPM)
2023
American Marketing Association
Professional Certified Marketer (PCM)
2023
FEATURED
BRANDS & CLIENTS
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Develop an integrated marketing strategy to identify and map out key areas of the marketing mix that would suit your business, and campaign needs.
Redefine, develop, or manage your brand by identifying, upkeeping, and guarding guiding principles for visual direction, brand voice, personality, and overall brand identity.
Manage projects and campaigns of various scales from conception to evaluation, managing clients and agencies, receiving timely updates, and consulting on adaptive strategies.
Build and design a website using your brand's unique style, or develop a style for you.
Develop and manage relationships with influencers, and define strategies to maximize earned marketing opportunities.
Develop social media strategies (Facebook, Instagram, TikTok, LinkedIn) or manage your brand's social media pages to drive growth in following and engagements.
Craft stories, captions, ads, editorials, white papers, academic reports, press releases, and more.
Streamline marketing operations and systems to deliver improved transparency, and drive efficiency across marketing teams, and cross-functional teams (incl. sales, business development, operations, design, and more).
